Leonisa women’s day

Online brand activation

Only for Latina women

A campaign to connect women with more than 23K+ participants proud to be Latina women.

We connected thousands of women who shouted to the world how proud they were, through messages, social media and downloads for their personal computers.

This online activation received more than 50K+ visits in just one month, from countries such as Colombia, Ecuador, Peru, Costa Rica and Puerto Rico; with 5 happy iPad winners.

We use Flash with our own framework for development + Custom Backend to manage participants.

ActionScript Avanzado
Cake PHP